service Design

My Role (Team): Design Research, Design Strategy, Visual Design (Journey Map, Storyboard, Poster)



The Challenge

Team of 5 collaborated with Feeding America to design a service which enable the organization to deliver donated perishable food from retail stores directly to food insecure people

This project is the one currently with most limitations and challenges

We had limited access to our users

We had put a lot of assumptions due to the complexity and time limitation fo the project

We chose to focus on more general picture rather than  specific section



Experience the current system 


White Space in current design

We conducted design research at Hillside Food Pantry, Jewl Osco  to identify the design opportunity by observing and interviewing stakeholders in the current se.


Journey Map for current system

After understanding the current system, our team portrayed  out the journey map  and I designed it in Miscoft PowerPoint to make it more visual attractive by icons and different color coding


Learn from other organizaitons

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A network-based food delivery program consisting of individuals experiencing food insecurity serving those with limited mobility

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Recuriting Volunteers

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Sorting Logistics



Presented to our clients